This month, Villa Sandi launched two of its Proseccos at one of London’s most prestigious resources for sparkling wines, the Selfridges & Co. flagship department store on Oxford Street.
For two weeks starting October 12, the sommeliers at Selfridges’ popular Harry Gordon’s Bar are featuring Villa Sandi Prosecco Asolo DOCG “Nero” and Villa Sandi Prosecco DOC Il Fresco Organic.
Founded in 1908 century by American-born entrepreneur and taste-maker Harry Gordon Selfridge, Selfridges & Co. was named the “Best Department Store in the World” by the Global Department Store Summit (2010, 2012, 2014, and 2018) and is renowned as the model for department stores around the world today.
Villa Sandi’s Prosecco Il Fresco Organic, one of the first premium Proseccos to achieve organic certification, was chosen by Selfridges because it aligns seamlessly with the store’s efforts to promote sustainability, including their ongoing “Project Earth” project. The campaign focuses on environmentally friendly companies and their products.
Villa Sandi’s Prosecco Asolo, one of the appellation’s most highly regarded “terroir driven” wines, is part of the retail pioneer’s premium selection, known for its commitment to high quality and leading producers like Villa Sandi.
We couldn’t be more thrilled that our wines are being featured by one of the world’s most prestigious, innovative, and progressive department stores! The British obsession with Prosecco only continues to grow and we are pleased to be able to say that we have reached the pinnacle of wine retail in England today!